A photo of me enjoying creative spaces in Japan

Hi, I'm Zoe, a lead product designer based in Sydney.

I'm passionate about creating engaging enterprise experiences that are useful, usable, and deliver business value.

I believe great design comes from working together. I’m driven by curiosity, always seeking to understand the deeper challenges and staying open to new ideas. I value balance and harmony in both the work we do and how we do it.

What I do and how I do it

I focus on human-centred software design, supporting both discovery and delivery processes. I prioritise identifying problems by understanding the needs of both users and the business. This approach enables me to develop solutions that align with strategic goals and support key initiatives.

I enjoy collaborating with individuals and teams and can be actively involved at any stage of the design cycle, from research and ideation to prototyping.